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Liquor Commission, Gallo Winery raise more than $21,000 for NH Food Bank


E. & J. Gallo Winery donated 50 cents per bottle sold at all 79 NH Liquor & Wine Outlets during November and December 2016

From left, Brandon Colpitts, area manager, E. & J. Gallo Winery; Joe Ricci, director of New Hampshire sales and marketing, Pine State Beverage; NHLC Chairman Joseph Mollica; Tom Kilbride, general manager, Pine State Beverage; Eileen Liponis, executive director, New Hampshire Food Bank; Bailey Sweet, director of customer development, E. & J. Gallo Winery; Nicole Brassard Jordan, NHLC director of marketing, merchandising and warehousing; NHLC Deputy Commissioner Michael Milligan; and Brian MacDonald, managing director, northeast, Pine State Beverage.

CONCORD, NH – The New Hampshire Liquor Commission (NHLC) partnered with E. & J. Gallo Winery and Pine State Beverage to raise more than $21,056 in support of the New Hampshire Food Bank this past holiday season.

During November and December 2016, E. & J. Gallo Winery committed to donate 50 cents to the New Hampshire Food Bank for every bottle of Carnivor, DaVinci, William Hill and Whitehaven products sold at New Hampshire’s 79 statewide NH Liquor and Wine Outlets.

The New Hampshire Food Bank strives to provide nutritious food and resources to the more than 139,730 New Hampshire residents, including 41,350 children, who are food insecure, meaning they do not know where their next meal is coming from.

“NHLC is proud to support this impactful partnership with E. & J. Gallo Winery and Pine State Beverage that has raised more than $21,056 to support the New Hampshire Food Bank, which performs extraordinary work across the state supporting those in need,” said NHLC Chairman Joseph Mollica. “While our primary focus is delivering record revenues to the New Hampshire General Fund, NHLC appreciates the opportunity to make a major impact in New Hampshire’s nonprofit community.”

E. & J. Gallo Winery is the exclusive wine sponsor for the annual Taste of the NFL hunger fundraising campaign, and the Kick Hunger Challenge.  E. & J. Gallo Winery donates proceeds from the sale of select Gallo wines to food banks in local communities across the country with restaurants and retailers who participate in the program.

Aiming to make a big difference locally this year, NHLC and Pine State Beverage worked with E. & J. Gallo Winery to leverage the national effort to raise funds specifically for the New Hampshire Food Bank. With the New Hampshire Food Bank able to turn every $1 raised into two nutritious meals, this initiative generated 42,113 meals for those in need in New Hampshire.

“E. & J. Gallo Winery is proud to partner with NHLC in the fight against hunger and are thrilled that more than 42,000 meals were generated as a result of this partnership,” said Gina Gallo, a third-generation winemaker. She added, “Our family and our winery have been deeply committed to combating hunger for many years.”

“Being a New Hampshire native, it is incredibly rewarding to have the opportunity to tailor fundraising programs to meet the specific needs of the Granite State, and this joint effort with NHLC and E. & J. Gallo Winery was a perfect example of that,” said Joe Ricci, director of New Hampshire sales and marketing for Pine State Beverage. “It was truly amazing and humbling to see this campaign come together to raise thousands of dollars for the New Hampshire Food Bank.”

NHLC has worked with suppliers and brokers to raise more than $1.05 million for nonprofit organizations making an impact in New Hampshire during the past four years. In addition to the New Hampshire Food Bank, the New Hampshire Lodging and Restaurant Association, Homes for Our Troops, Operation Care for Troops, Easterseals New Hampshire, Toys for Tots, Granite United Way, Concord Hospital, Animal Rescue League of New Hampshire, and the Wildlife Heritage Foundation of New Hampshire have all benefitted from NHLC’s support. 

“The New Hampshire Food Bank is grateful for this tremendous support from NHLC, Pine State Beverage and E. & J. Gallo Winery,” said Eileen Liponis, executive director of the New Hampshire Food Bank. “This donation comes at a challenging time of year for many of the people we serve across the state. During the winter, people are often faced with difficult decisions to choose between buying food and paying for heat, purchasing warm clothing for their families or paying the rent. This donation will help ease the burden for many families in New Hampshire.”


About this Contributor

Carol Robidoux

PublisherManchester Ink Link

Longtime NH journalist and publisher of ManchesterInkLink.com. Loves R&B, German beer, and the Queen City!

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